Keelung, Northeast China, Yilan Creative Tour Design Workshop

This itinerary was designed by students in the Northeast Coast Tour Design Course.It is for learning and practical use only and is not officially sold.

Themed Creative Tour Design Workshop Draft

This training program is based on the principles of "diversity and adaptability" and "pragmatic application."

It cultivates tourism professionals through a "learning by doing" approach. The tourism knowledge and skills acquired in the course will be implemented through the themed creative tour design workshop to produce diverse themed creative tours targeting two target groups.

The workshop will connect students with tourism industry professionals and match them with job opportunities.

The skills development program for young entrepreneurs and new entrepreneurs related to local tourism will feature a themed creative tour design workshop. Tour design experts, scholars, local Yilan B&B operators, and travel agencies will collaborate with students to create unique themed tours. The goal is to attract target customers to purchase the designed themed tours through travel agencies' websites. After completing this transformation training program, outstanding students will be offered tour leadership opportunities.

Themed Creative Tour Design Workshop:

1. Expert-led In-Depth Tour of Northeastern Taiwan and Yilan (Family, Youth, Seniors)

2. Cruise Ship Landing Day Tour (Areas: Keelung/New Taipei/Taipei)

1. Expert-Guided In-Depth Local Tours in Yilan

2. Cruise Ship Landing Day Tour

For cruise passengers, this day tour features themed mini-trips tailored to their nationality, incorporating local specialties and souvenir shopping.

3. Group Instructions

  2-4 people (per group: 2 people each, 1 for each of the two themed creative tour design workshops, 3 people + 1 for each group) , 4 people + 2)

 Must include pictures (videos) + content + various conditions + itinerary

 How to promote

Supported by Tripbaa.com

1. This workshop theme page (not open to the public)

1.1 Marketing department completes theme introduction and strategy.

1.2 Three product planning colleagues assist in launching the website

(Please bring your computer to the venue on the afternoon of May 25th and the morning of May 29th).

Tour Design Competition

1. All tours designed by each group will be posted online.

1.2 5-minute presentation on stage.

Competition Evaluation

1. 3 external committee members, 40%.

2. Students, 60% (voting on five itineraries).

Competition Rewards

1. The top three will negotiate with Quba for listing and sales.

2. The top five will receive certificates of merit and a mystery gift.

Tour Design_Resource Inventory Table

Resource Inventory Area and Column Description

Human Resources: Human resources such as tour guides, event operators, and local associations (unit and person names)

Cultural Resources: Cultural resources such as religion and historical sites

Scenic Resources: Scenic spots, ecological resources, geological resources, etc.

Events: Well-known festivals and local events

Products: Local specialties and delicacies (Level 6 production, processing, and service industries)

Transportation: Transportation options required for the itinerary

Season: Tour resources suitable for each season